Program

MW20 features speakers from around the world, presenting their latest work and research findings. Proposals were peer-reviewed by an International Program Committee in a very competitive process.

The preliminary program includes confirmed presentations in red/black and tentative presentations in grey. Please check the program frequently for updates.

Tuesday, March 31, 2020 | Wednesday, April 01, 2020 | Thursday, April 02, 2020 | Friday, April 03, 2020 | Saturday, April 04, 2020

Tuesday, March 31, 2020
Tuesday, March 31
8:30am - 1:30pm

Tour: Video Production at the Hammer Museum: From the Theater to Online
- Susan Edwards, The Hammer Museum, USA
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Tuesday, March 31
2:00pm - 4:30pm

Tour: One Square Mile; 10,000 Voices
- Halsey Burgund
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Wednesday, April 01, 2020
Wednesday, April 01
8:00am - 7:30pm

Registration
Wednesday, April 01
9:00am - 12:00pm

Workshop: Collections Data Visualization 101
- Liz Neely, Georgia O'Keeffe Museum, USA, Chad Weinard, Williams College Museum of Art, USA
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Crafting a perfect experience
- Mieczyslaw Bielawski, ARTFM, Poland
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Creating Powerful Digital Campaigns That Engage and Inspire
- Joey Tackett, Forum One, USA, Sara Tetreault, Forum One, USA
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Digital Leadership 1: Knowledge Collaboration and Facilitation for Organizational Change
- Duane Degler, Design for Context, USA
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Email Marketing Makeover
- Ceci Dadisman, FORM, USA
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Scrum in the Museum: An Agile Framework for Managing Projects
- Daniel Gale-Rosen, Alley, USA, Tim Schwartz, Alley Interactive, USA, Jonathan Byerley, Alley, USA
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Wednesday, April 01
9:00am - 12:00pm

Workshop: Try it now! Rapid Prototyping on the floor of your museum
- Michael Haley Goldman, United States Holocaust Memorial Museum, USA
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Wednesday, April 01
10:15am - 10:45am

Coffee and Tea Break
Wednesday, April 01
12:00pm - 1:30pm

Workshop Lunch

Lunch for workshop attendees and presenters only: please bring the lunch ticket included in your registration packet.

Wednesday, April 01
1:30pm - 4:30pm

Workshop: Click. Click. Done. Developing Your Google Analytics Skills
- Ceci Dadisman, FORM, USA
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: Digital Leadership 2: Knowledge Collaboration and Digital Planning for Integrated Practice
- Duane Degler, Design for Context, USA
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: Hands-on IIIF
- Andy Cummins, Cogapp, UK, Neil Hawkins, Cogapp, UK
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: IMMERSED: The history, art and philosophy of the immersive experience
- David London, The Peale Center for Baltimore History & Architecture, USA
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: Museum DAM in 2020: Clear Vision and Practical Planning for Where You Want to Be and How to Get There
- Douglas Hegley, Minneapolis Institute of Art, USA
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: Surfacing Connections: Ownership Rights and Open Data
- Rachel Wright, CultureTech, USA, Stan Sater, Founders Legal | Bekiares Eliezer LLP, USA, Ron Gard, Tulane University, USA
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: User Journey Mapping for Museums: Visitor-focused Experience Design
- Hanna Cho, NGX Interactive, Canada, Luyi Wang, NGX Interactive, Canada, Luyi Wang, NGX Interactive, Canada
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Wednesday, April 01
1:30pm - 4:30pm

Workshop: What and How to Communicate When Your Museum Is (Temporarily) Closed
- Pamela Martin, Albright-Knox Art Gallery, USA
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Wednesday, April 01
2:45pm - 3:15pm

Coffee and Tea Break
Wednesday, April 01
6:30pm - 9:00pm

Welcome Reception


Thursday, April 02, 2020
Thursday, April 02
8:00am - 7:30pm

Registration
Thursday, April 02
9:00am - 8:00pm

MWX

Chair: Kellian Adams, Green Door Labs, USA

MWX is the exhibition initiative of Museums and the Web. This annual exhibition represents work by contemporary artists engaging with the creative technology community through various non-conventional ways and means.  This year’s MWX exhibition is curated by Kellian Adams, MW20 guest co-chair and principal of Green Door Labs.

Amygdala
- Tiffany Trenda, Tiffany Trenda, USA, Tiffany Trenda, Tiffany Trenda, USA

Audio AR: What is it and what is it good for?!?
- Halsey Burgund

Dimension X: Robots - A mixed reality experience at the Science Museum, London
- Dave Patten, Science Museum, UK

The Human Touch
- Jody Zellen, n/a, USA

The Narrative Atlas Prototype
- Ané van der Walt, Monash University, Australia

"No Spectators: The Art of Burning Man" demo in social VR
- Sara Snyder, Smithsonian American Art Museum and Renwick Gallery, USA

You and Me in VR: A Demonstration of Multiplayer Virtual Reality in Museums
- Chris White, DOTDOT, USA

Thursday, April 02
9:00am - 10:30am

Welcome and Opening Plenary with Nonny de la Peña

Chair: Rich Cherry, Museum Operations, USA
- Nonny de la Peña, Emblematic Group, USA

Nonny de la Peña is CEO & Founder of award-winning innovation company Emblematic Group. Often acknowledged as “The Godmother of Virtual Reality,” she is a pioneer of virtual, augmented, and mixed reality who is widely credited with inventing the genre of immersive journalism. In 2012, her piece “Hunger in Los Angeles” debuted at the Sundance Film Festival, marking its place in history as the first VR experience to be shown at the festival, and since then her work has continued to elicit global recognition at institutions and events such as the Victoria and Albert Museum, Brooklyn Museum, World Economic Forum and Venice International Film Festival. In 2017, Nonny was named one of CNET’s 20 Most Influential Latinos in Tech and most recently she received the 2018 WSJ Magazine Technology Innovator of the Year award. Under her leadership, Emblematic has built a critically acclaimed body of work that includes tracking the chaos of the Syrian civil war to working with AT&T on projects that leverage the future of 5G technologies and machine learning. Her newest breakthrough is Emblematic’s WebVR platform REACH which creates scalable distribution in the medium, democratizes content authorship and empowers new voices to share their stories.

Thursday, April 02
10:30am - 11:00am

Coffee and Tea Break
Thursday, April 02
11:00am - 12:30pm

Lightning Talks I

Chair: Paula Gangopadhyay, IMLS, USA

Invisible Artist: Illuminating African American Artists at SAAM
- Sloan Strader, Pratt Institute, USA

From the Mountain to the Ocean: Localizing a Database in Hawaiʻi
- Kristin Remington, Shangri La Museum of Islamic Art, Culture & Design, USA

Digital Encounters - highlighting First Nations voices on contested histories
- peter tattersall, Australian National Maritime Museum, Australia

People not Porcelain: Reallocating Value and Being Responsive Through Digital Projects at the RISD Museum
- Carson Evans, RISD Museum, USA, Jeremy Radtke, RISD, USA

The Royal Armory – your history BFF online
- Emma Aagrahn, National Historical Museums/The Royal Armory, Sweden

Inside the Climate Converter: How technology can help inspire action
- Chris White, DOTDOT, USA

Augmented and Virtual Reality Dioramas and Arboretums for Museum XR Exhibition Engagement and Learning Design
- Maria Harrington, University of Central Florida, USA

Virtual Fieldtrips: Connecting Cultures and Breaking Barriers
- Frantz Lucien, Intrepid Sea, Air and Space Museum, USA

Designing Reality for a unique interactive Mixed-Reality Exhibition
- Anika Kronberger, Independent designer / researcher at the Institute of Design and Communication at the FH JOANNEUM Graz, Austria

Thursday, April 02
12:30pm - 2:00pm

Lunch on your own
Thursday, April 02
1:00pm - 2:00pm

The Inclusive Design and Accessibility Answer Hour

- Sina Bahram, Prime Access Consulting, Inc., USA, Corey Timpson, Corey Timpson Design Inc., Canada

Help us build an accessibility and inclusive design knowledge base for our field! Corey Timpson and Sina Bahram team up for an hour of documented questions and answers. Bring your accessibility and inclusive design queries and solutions – from Firefox to fire exits, from visual description to visual design – and help us build a knowledge base of best practices for the community by the community. Through our work we encounter complex scenarios that demand complex and nuanced solutions, and yet we also encounter common issues that saturate the cultural landscape. Symptoms require treatment, but sustainability and advancement field-wide will only come from informing ourselves at the cause level.

Thursday, April 02
2:00pm - 3:30pm

Keynote: Nettrice Gaskins & Cory Doctorow

Chair: Nancy Proctor, The Peale Center for Baltimore History and Architecture, USA

Following their encounter around “Affordances,” Cory Doctorow’s new science fiction story for Slate/ASU’s Future Tense project, this plenary session features ground-breaking presentations on “afrocentric counter-surveillance” and other strategies against oligarchy by two powerfully creative minds: Nettrice Gaskins and Cory Doctorow. Come feel the “algorhythms”!

A.I. Ethos & the Afro Now/Futurism
- Nettrice Gaskins, Art & Algorhythms, USA

Competition, Monopoly, Interoperability, Epistemological Chaos and the "Ecology Moment"
- Cory Doctorow, CorDoc-Co, Ltd, USA

Thursday, April 02
3:30pm - 4:00pm

Coffee and Tea Break
Thursday, April 02
4:00pm - 5:30pm

The GLAMi Awards

- Ariel Schwartz, Philadelphia Museum of Art, USA, Douglas Hegley, Minneapolis Institute of Art, USA, Heather Hart, The Huntington, USA

This past year has seen amazing digital projects across the GLAM (galleries, libraries, archives, and museums) sector. The GLAMi Awards are an excellent opportunity to see your colleagues’ best work, and show off your own.

Finalists will present quick summaries of their projects, followed by the judges’ reviews, and the winners will be announced before your eyes.

Any museum, gallery, library or archive (GLAM) institution may submit their project(s) for award considerations. Agencies and media producers may submit their work in collaboration with the client institution. Projects must have been released to the public between April 2019 and April 2020. The deadline to enter is March 5.

Learn more about the GLAMi Awards.

Thursday, April 02
6:00pm - 7:00pm

Demonstrations I

Nature All Around Us: Interactive Media Demonstration
- Timothy Lee, Natural History Museum of Utah, USA, Kate Raisz, 42 Degrees North Media, USA, Mark Ingalls, Natural History Museum of Utah NHMU, USA

Recreating a Viking Age church in VR
- Wilhelm Lagercrantz, Swedish National Historical Museums, Sweden

A Configurable Gamified Web Application for Museum Visitors
- Jakub Swacha, University of Szczecin, Poland

Molina Family Latino Gallery - Digital Immersion Strategies and Inclusive Design
- Jose Ralat-Reyes, Smithsonian Institution, USA

The Power of the Human Voice: Using Podcasting to Reach Audiences You Didn't Know You Had!
- Tom Thompson, Library and Archives Canada, Canada

Redesigning Getty.edu with Structured Content
- Annelisa Stephan, J. Paul Getty Trust, USA, Amelia Wong, J. Paul Getty Trust, USA

Designing CLIO, An Open-Source Toolkit for Museum Pop-Up Digital Interactives
- Dillon Connelly, University of Washington Museology Master's Program, USA, Joshua Frechette, Central Seattle College, USA

Redefine|ABLE: Challenging inaccessibility
- Audra Buck-Coleman, University of Maryland, College Park, USA

Thursday, April 02
6:00pm - 8:00pm

Exhibitors' Reception
Thursday, April 02
7:00pm - 8:00pm

Demonstrations II

AI in the service of creative storytelling
- Emilka Bojańczyk, Superskrypt, Poland, Piotr Burdyło, Superskrypt, Poland, Anna Grzechnik, The Warsaw Rising Museum, Poland

Using Digital Resources to Bring Global Wildlife Conservation into the Classroom
- Kelsey Kovner, Wildlife Conservation Society , USA

Museum ticketing in the year 2000
- Omar Mashaal, Museum of Old and New Art, Australia

Prototyping Interactive Mixed Reality Experiences
- Daniel Fabry, FH JOANNEUM , Austria

Big screen 3D app built on Sketchfab API
- Wilhelm Lagercrantz, Swedish National Historical Museums, Sweden

Bigger than Glass Ceilings: Can we change the narrative of diversity and inclusion in order to break the glass cage for African Americans??
- Jason Brooker, Case Western Reserve University, USA

Pitching a Pitching System: Wrangling Your Blog’s Editorial Process
- Amelia Grabowski, National Museum of American History, Smithsonian Institution, USA

Capturing audio guide data to improve the visitor experience.
- Jeff Danziger, Guide ID, USA, Jessica Rosenthal, Museum of Fine Arts, Houston, USA



Friday, April 03, 2020
Friday, April 03
8:00am - 5:00pm

Exhibit Hall Open
Friday, April 03
8:00am - 7:30pm

Registration
Friday, April 03
9:00am - 10:30am

App Crit

- Katie Moffat, The Audience Agency, UK, Amie Wong, California Academy of Sciences, USA, Sara Snyder, Smithsonian American Art Museum and Renwick Gallery, USA

Recent apps – iOS and Android, touch tables, kiosks and bespoke hardware (as distinct from websites including mobile sites) – are critiqued by an expert panel of peer reviewers. Everyone learns from the process and takes away tips that can be applied to other apps. Submit your app for review here; first-come, first served!

CLIO, an open source toolkit for digital museum interactives
- Dillon Connelly, University of Washington Museology Master's Program, USA, Joshua Frechette, Central Seattle College, USA

Easy-peasy 3D Touch Screen Interactive
- Wilhelm Lagercrantz, Swedish National Historical Museums, Sweden

App Critique - NCAR, HPCTV
- Summer Wasson, UCAR / NCAR - National Center for Atmospheric Research, USA

Friday, April 03
9:00am - 10:30am

Inclusive Design Incubator

- Corey Timpson, Corey Timpson Design Inc., Canada, Sina Bahram, Prime Access Consulting, Inc., USA

Part crit session, part clinic, the Inclusive Design Incubator reviews projects in the works or already completed with the aim of providing advice and support as well as deriving best practices and tips that can be shared by the wider community.

Submit your project to be incubated while space lasts in the program!

Friday, April 03
9:00am - 6:00pm

MWX

Chair: Kellian Adams, Green Door Labs, USA

MWX is the exhibition initiative of Museums and the Web. This annual exhibition represents work by contemporary artists engaging with the creative technology community through various non-conventional ways and means.  This year’s MWX exhibition is curated by Kellian Adams, MW20 guest co-chair and principal of Green Door Labs.

Audio AR: What is it and what is it good for?!?
- Halsey Burgund

Amygdala
- Tiffany Trenda, Tiffany Trenda, USA, Tiffany Trenda, Tiffany Trenda, USA

The Human Touch
- Jody Zellen, n/a, USA

The Narrative Atlas Prototype
- Ané van der Walt, Monash University, Australia

"No Spectators: The Art of Burning Man" demo in social VR
- Sara Snyder, Smithsonian American Art Museum and Renwick Gallery, USA

You and Me in VR: A Demonstration of Multiplayer Virtual Reality in Museums
- Chris White, DOTDOT, USA

Dimension X: Robots - A mixed reality experience at the Science Museum, London
- Dave Patten, Science Museum, UK

Friday, April 03
9:00am - 10:30am

Video Crit

Jonathan Munar (Art21, USA) leads a panel critique of recent video projects in a range of formats. Everyone learns from the process and takes away tips that can be applied to other video projects. Submit your video for review here; first-come, first served!

Friday, April 03
9:00am - 10:30am

Web Crit

Chair: Robin White Owen, MediaCombo, Inc., USA
- Paul Rowe, Vernon Systems, New Zealand, Andy Cummins, Cogapp, UK, Annelisa Stephan, J. Paul Getty Trust, USA

The Web Crit Room is an interactive conversation between the presenter (whose website is the topic of discussion), the panel, and those in the session. Four websites are reviewed, with the site representative presenting the site briefly,  highlighting the challenges they face and the areas where they’d like feedback. The panelists and the audience respond, offering their critique and suggestions. Submit your website for review here; first-come, first served!

Friday, April 03
10:30am - 11:00am

Coffee and Tea Break
Friday, April 03
11:00am - 12:20pm

Papers 1: Visitor Journeys

Chair: Allegra Burnette, ABA | Allegra Burnette & Associates LLC, USA

Digital journey mapping at The National Gallery: Understanding the role of digital touchpoints in a real world or online only visitor journey. How do different types of visitors use digital? And what does a digital journey map look like?
- Katie Moffat, The Audience Agency, UK, Casey Scott-Songin, The National Gallery, London, UK

Big Data and the Visitor Journey: Using Data Science to Understand Visitor Experience in the ARTLENS Gallery and Beyond
- Jane Alexander, The Cleveland Museum of Art, USA, Cal Al-Dhubaib, Pandata, USA

Reimagining the Museum Lobby
- Diana Pan, The Museum of Modern Art, USA, Shannon Darrough, The Museum of Modern Art, USA

Friday, April 03
11:00am - 12:20pm

Papers 2: Multi-modal Access to Exhibits

Chair: James Leventhal, Museum of the African Diaspora (MoAD), USA

The Power of Speech: Connecting Audiences in Dialogue with Voice User Interfaces
- Scott Gillam, Canadian Museum for Human Rights, Canada, Benjamin Bergman, Canadian Museum for Human Rights, Canada

“Bring Your Own Device” (BYOD) programming facilitates accessibility for people who are blind or have low vision
- Cheryl Fogle-Hatch, independent professional, USA

Friday, April 03
11:00am - 12:20pm

Papers 3: Data as Architecture; Architecture as Data

Chair: Rob Lancefield, Yale Center for British Art, USA

Physical Visualizations: Turning Data into Space
- Michael Haley Goldman, United States Holocaust Memorial Museum, USA

The Other Interface
- Pepijn Lemmens, Het Nieuwe Instituut, The Netherlands

Smart Museums: Where does Museum Data Fit in a Smart City Data Ecology?
- Natalia Grincheva, Digital Studio, Research Unit in Public Cultures, Australia

Friday, April 03
11:00am - 12:20pm

Papers 4: Digital Learning and Research in the Museum

Chair: Corey Timpson, Corey Timpson Design Inc., Canada

Teaching the Digital Museum: A Collaborative Museum-University Partnership to Develop Pedagogy for Digital Interaction
- Sabrina Greupner, Ontario Science Centre, Canada

Tangible Augmented Reality for Archival Research: Using Augmented Reality to Research Cultural Heritage Items
- Daniella Kalinda, Ryerson University, Canada

Friday, April 03
12:30pm - 2:00pm

Exhibitor Lunch Reception
Friday, April 03
12:45pm - 1:45pm

Demonstrations III

Ethical Reuse of GLAM(R) Digital Content
- Elizabeth Kelly, Loyola New Orleans, USS, Caroline Muglia, University of Southern California, USA

Eyexpo Scanner
- Roz McNulty, Fashion Innovation Centre, Canada, Roz McNulty, Fashion Innovation Centre, Canada

If you give a college student a donut: Flash UX for academic museums
- Abigail Shelton, University of Notre Dame , USA

Showing the world the endless moving flow of art making
- Stephane Bezombes, reciproque, France

Assessing attitudes of blind adults about museums
- Cheryl Fogle-Hatch, independent professional, USA

The Nuts and Bolts of Immersion
- Emily Kotecki, North Carolina Museum of Art, USA

The Narrative Atlas: Prototyping the ethico-digital investigation and representation of Aboriginal cultural heritage sites
- Ané van der Walt, Monash University, Australia

Capturing Large-Scale Artifacts via Reflectance Transformation Imaging with a Drone
- Montana Fowler, University of California, Santa Cruz, USA

Friday, April 03
2:00pm - 2:50pm

How To: Bundling in the Purchase Experience

Bundle of joy: Optimizing the purchase experience for add-ons and upsells
- Amanda Abernathy, John G. Shedd Aquarium, USA, Amie Wong, California Academy of Sciences, USA

Friday, April 03
2:00pm - 2:50pm

Professional Forum: Muse Knowledge Sharing: An Open Dialogue with the Museum Visitation and Analytics Working Group
- Angie Judge, Dexibit, New Zealand

Friday, April 03
2:00pm - 2:50pm

Professional Forum: Neurological Perceptions of Art through Augmented and Virtual Realities
- Brendan Ciecko, Cuseum, USA

Friday, April 03
2:00pm - 2:50pm

Professional Forum: Interconnected: Sharing Cross-Collection, Cross-Institution Experiences
- Heather White, Yale University, USA, Duane Degler, Design for Context, USA

Friday, April 03
3:00pm - 3:50pm

How To: IIIF

IIIF at Scale
- Neil Hawkins, Cogapp, UK, Rob Lancefield, Yale Center for British Art, USA, Jeffrey Campbell, Yale University, USA, Stefano Cossu, J. Paul Getty Trust, USA

Friday, April 03
3:00pm - 3:50pm

How To: Mobile AR

Developing Mobile Augmented Reality with Unity and Vuforia
- Fred Leighton, University of Wisconsin-Whitewater, USA

Friday, April 03
3:00pm - 3:50pm

Professional Forum: AI in practice: machine learning for strategic and operational planning
- Angie Judge, Dexibit, New Zealand

Friday, April 03
3:00pm - 3:50pm

Professional Forum: Forget Airlines: Pricing Like a Museum in 2020
- Lisa Townsend, The Children's Museum of Indianapolis, USA

Friday, April 03
4:00pm - 4:30pm

Ice Cream Break
Friday, April 03
4:30pm - 5:50pm

Papers 5: Digital Strategy & Transformation

Chair: Douglas Hegley, Minneapolis Institute of Art, USA

Digital Transformation: It’s a Process and You Can Start Now
- John Russick, Chicago History Museum, USA, Jack Ludden, , USA

Implementing a Digital Strategy for Musea Brugge: Being digital before, during and after your museum visit
- Katrien Steelandt, Musea Brugge, Belgium

Friday, April 03
4:30pm - 5:50pm

Papers 6: Participation from Consumers to Co-creators

Chair: Sabrina Greupner, Ontario Science Centre, Canada

Addressing social media choices of top European museums: framework, realities, and trends
- Georgios Papaioannou, UCL Qatar, Qatar

Citizen History - so close or too far? Current results from Citizen History and the Problems of Creating Participatory Projects
- Michael Haley Goldman, United States Holocaust Memorial Museum, USA

“Houston, We’ve HAD a Problem.” Successful Failures: Lessons from the Adler’s “Year of the Moon” Programming and the Importance of Community Partners and Digital Interactions
- Jessica BrodeFrank, University of London, UK

Friday, April 03
4:30pm - 5:50pm

Papers 7: From Headless to the Back-end

Chair: Leo Ballate, SFMOMA, USA

Losing our Heads: Leveraging Headless Content Management Systems to Bridge Dynamic Web Interfaces and Backend Content
- Radha Nagaraja, National September 11 Memorial and Museum, USA

Iterative Design Made Our Back-End a STAR!
- Ethan Holda, Cleveland Museum of Art, USA, Jane Alexander, The Cleveland Museum of Art, USA

Friday, April 03
4:30pm - 5:50pm

Papers 8: Digital Thresholds

Chair: Liz Neely, Georgia O'Keeffe Museum, USA

Museums, artefacts and original Cultural Heritage sites. Using Augmented Reality to bridge the gaps between indoors/outdoors and center/periphery in Cultural Heritage Communication
- Gunnar Liestøl, University of Oslo, Norway

As We May Learn: The Coming Fusion of Maker Technologies, Spatial Computing, and IoT
- William Meyer, Inquireables, USA

Friday, April 03
6:00pm - 8:30pm

Buses
Friday, April 03
7:00pm - 9:30pm

Conference Reception


Saturday, April 04, 2020
Saturday, April 04
8:00am - 4:00pm

Registration
Saturday, April 04
8:30am - 9:30am

Birds of a Feather Breakfast

Enjoy breakfast with colleagues to discuss topics of common interest. Roundtable leaders define the format and content of their sessions, and tables are available during the morning session for ad hoc gatherings and discussions.

Saturday, April 04
9:00am - 5:00pm

MWX

Chair: Kellian Adams, Green Door Labs, USA

MWX is the exhibition initiative of Museums and the Web. This annual exhibition represents work by contemporary artists engaging with the creative technology community through various non-conventional ways and means.  This year’s MWX exhibition is curated by Kellian Adams, MW20 guest co-chair and principal of Green Door Labs.

Audio AR: What is it and what is it good for?!?
- Halsey Burgund

Amygdala
- Tiffany Trenda, Tiffany Trenda, USA, Tiffany Trenda, Tiffany Trenda, USA

The Human Touch
- Jody Zellen, n/a, USA

The Narrative Atlas Prototype
- Ané van der Walt, Monash University, Australia

"No Spectators: The Art of Burning Man" demo in social VR
- Sara Snyder, Smithsonian American Art Museum and Renwick Gallery, USA

You and Me in VR: A Demonstration of Multiplayer Virtual Reality in Museums
- Chris White, DOTDOT, USA

Dimension X: Robots - A mixed reality experience at the Science Museum, London
- Dave Patten, Science Museum, UK

Saturday, April 04
9:30am - 10:50am

Community of Practice: AI

Chair: Ariana French, American Museum of Natural History, USA
- Catherine Devine, Microsoft, USA

Artificial intelligence isn’t just for techies or developers – it’s for anyone interested in making more informed choices and improving the processes that make up our daily lives. Join Catherine Devine, Susan Poulton, Ariana French, and others as we explore real-world AI demos, non-technical case studies, and learn how the AI Community of Practice has evolved over the past year. Attendees will gain insights into the growing variety of embedded AI applications, how AI can shape engagement strategies, and the impact of AI on organizational initiatives.

The objective of the community of practice, sponsored by Microsoft, is to deepen understanding in Museums of what is possible with artificial intelligence as well as to encourage a conversation about the potential applications of artificial intelligence in Museums. As part of this community, we invite anyone who is interested in the applications of artificial intelligence in a Museum setting to join the discussion over the coming year.

Saturday, April 04
9:30am - 10:50am

Community of Practice: Immersive Storytelling

Chair: Kellian Adams, Green Door Labs, USA

The Community reviews MWX20 and discusses the storytelling tools and experiences on offer in this year’s exhibition. Meet MWX artists and help set the agenda for the Community’s collaborations in the coming year!

Saturday, April 04
9:30am - 10:50am

Papers 10: Magic in the Museum

Chair: Radha Nagaraja, National September 11 Memorial and Museum, USA

Art of Escape, magic, and immersive storytelling: The Museum as a Limitless Escape Game
- Magus Cagliostro, Wonders.do, Israel

Fostering deep engagement and enhanced learning through wonder, creativity, and play
- David London, The Peale Center for Baltimore History & Architecture, USA

Saturday, April 04
9:30am - 10:50am

Papers 9: Build or buy? A debate and discussion of capacity-building for digital teams

Chair: Jane Alexander, The Cleveland Museum of Art, USA

How to Build, When to Buy: Scalable Tactics for Digital Projects and Services
- Chad Curtis, Saint Louis Art Museum, USA

Capacity Planning for Meaning
- Aaron Cope, SFO Museum, USA

Saturday, April 04
10:30am - 11:00am

Coffee and Tea Break
Saturday, April 04
11:00am - 12:20pm

Panel: Left Field: What museums can learn from other industries

Chair: A. Andrea Montiel de Shuman, Detroit Institute of Arts, USA
- Aaron Cope, SFO Museum, USA, Catherine Devine, Microsoft, USA, Allegra Burnette, Independent Consultant, USA

A panel discussion among people who left the museum field to work in other industries (and then came back to museums). This conversation aims to highlight what we all can learn from other fields to strengthen museum practice as well as what makes people leave the field – and come back!

Saturday, April 04
11:00am - 12:20pm

Papers 11: Inclusive Digital Interactives

Chair: Beth Ziebarth, Smithsonian Institution, USA

Access Smithsonian, the Institute for Human Centered Design (IHCD), and MuseWeb have been gathering essays for the online publication, Inclusive Digital Interactives: Best Practices, Innovative Experiments, and Questions for Research. Being launched at MW20, this globally sourced document represents current theory and practice in designing interactives for the spectrum of museum visitors with a broad range of abilities, age, and culture. The work behind selected essays from the collection are presented in this session and the audience is invited to pose questions and offer potential solutions and problems for further research, experimentation, and evaluation in the field.

Opening Our Doors Wider: Transforming Our Approach to Inclusion via Digital Interactives and Media at the Smithsonian's National Air and Space Museum
- Sarah Banks, Smithsonian's National Air and Space Museum, USA

Inclusive Experiences for Audiences with a Different Level of Tech-savviness: The Design and Evaluation of a Mixed Reality Dinosaur Exhibition
- Kaja Antlej, Deakin University, Australia

Saturday, April 04
11:00am - 12:20pm

Papers 12: The Future of Online Collections

Chair: Paul Rowe, Vernon Systems, New Zealand

Art museum collections online: Extending their reach
- Joan Beaudoin, Wayne State University, USA

AI Sees What? The Good, the Bad, and the Ugly of Machine Vision for Museum Collections
- Brendan Ciecko, Cuseum, USA

The value of a 3D asset and the Future of Museums of Costume
- Roz McNulty, Fashion Innovation Centre, Canada

Saturday, April 04
11:00am - 12:20pm

Papers 13: Intimate Encounters and Strategic Play

Chair: Georgios Papaioannou, UCL Qatar, Qatar

Humans in the Machine – Bringing Intimacy of Voice Back to Digital Interactions.
- Sam Haren, Sandpit, Australia, Dan Koerner, Sandpit, Australia

Exploring Heritage and Creating Community Through Games and Critical Play
- Lissa Holloway-Attaway, University of Skövde, Sweden, Björn Berg Marklund, University of Skövde, Sweden

Saturday, April 04
12:30pm - 2:00pm

Lunch on Your Own
Saturday, April 04
2:00pm - 3:30pm

Lightning Talks II

Chair: Dave Patten, Science Museum, UK

Heritage reloaded: how can an incubator, mixing start-ups and a cultural institution, reshape the future of cultural experiences?
- Bettina Gardelles, Centre des monuments nationaux, France

Could blockchain change the nature of ownership in the museum?
- Frances Liddell, University of Manchester, UK

What we learned from Tinder at Kunsthalle München
- Christine Murray, Antenna International, USA, Eva Wesemann, Antenna International, Germany

Prototyping in collaboration with university libraries
- Erin Canning, Aga Khan Museum, Canada

How to construct a sustainable information system that reuses collection data as well as narrative texts
- Wilhelm Lagercrantz, Swedish National Historical Museums, Sweden

Telling and sharing online stories about museum objects - new tools that make it easy for everyone
- Neil Hawkins, Cogapp, UK, Andy Cummins, Cogapp, UK

Low Cost, High-Value Prototyping Tactics for the Museum Experience
- Victoria Jones, Bluecadet, USA

Audio tour impact! Removing the barriers and raising the bar on take-up rates and ROI. Lessons learned and practical solutions.
- Jeff Danziger, Guide ID, USA, Jessica Rosenthal, Museum of Fine Arts, Houston, USA

Virtual Reality in Museums: a case study from the Powerhouse Museum’s Apollo 11 exhibition
- Arul Baskaran, Museum for Applied Arts and Sciences, Australia

Bots I Have Met
- Paul Rowe, Vernon Systems, New Zealand

Saturday, April 04
3:30pm - 4:30pm

Closing Plenary: The potential of social VR to transcend boundaries for greater inclusion and accessibility

Chair: Melissa Carrillo, Smithsonian Latino Center, USA
- Bernhard Drax, draxtor™, Germany

This closing plenary in Mixed Reality will be moderated by Melissa Carrillo of the Smithsonian’s Latino Center, one of the first museums with an extensive and even primary presence in Second Life, and will include discussion with remote participants as avatars, as well as with in-person plenary speaker, Draxtor, and the live MW20 audience. This session will be visually described as well as captioned.

Saturday, April 04
4:30pm - 5:00pm

MW20 Wrap-up and launch of the MW21 Festival!

- A. Andrea Montiel de Shuman, Detroit Institute of Arts, USA, James Leventhal, Museum of the African Diaspora (MoAD), USA, Cheryl Fogle-Hatch, independent professional, USA

Invited panelists share what they see as the most important take-aways from MW20, and MW21 co-chairs introduce next year’s plans for a GLAM Festival celebrating the galleries, libraries, archives and museums of the Washington, DC area April 5-9, 2021!